What is Domain Name & Importance of Domain Name?

Domain Name & Importance of Domain Name

How important is a domain name for the business? – Do you own a business or want to start a blog, In both the cases you have to buy a domain name to have an online presence of your business/blog. To make your impression on the mind of the visitors, it is very important to select the right identity of your website. The domain name is your address on the World Wide Web which will help internet users to reach to your website. It is very important to use an appropriate domain name which is also easy to remember. A right domain name choice may increase your target audience and opportunities for better Search Engine Result Page (SERP) ranking and at the same time, it might hurt your blog/website in long run. If you want to know more about this, then please go through this article.

what is domain name & tips to buy domain names

What is Domain Name?

In point of fact, the domain name is the name of the website. It is the domain name by which the customers find your website. For example, www.infomaster.xyz is the domain name of this website which will help the users to reach the site and get all the information which they need to look.

Importance of Domain Name:

There are five key reasons for which you want a perfect domain name.

  • The domain name is your point of contact by which your potential customers can find you online.
  • It creates the credibility of your brand of business. Your customer will be familiar with your business by the brand name which will be represented via the domain name.
  • Your domain name always will be unique as one domain name cannot be registered by two persons.
  • The email address can be customized in sync with the domain name. It can relate you to your business on the mind of the customers.
  • A unique domain name can be easily searched and SEO friendly.

Types of Domain Name:

There are generally two types of domain names;

  1. The Generic top-level domains: The generic domain names which have the extensions like .com, .net, .org, .biz can be booked for anywhere and used for the international purpose.
  2. The Country code top-level domains: The country code domain has the extension of two letters only like .in, .uk, .nz and .au.

tips to buy a domain name

Tips To Buy Domain Name:

  • You must settle in a shorter name which is easy to remember.
  • Select a name which can represent your business.
  • It is advisable not to use the number of alphanumeric digits.
  • For international business, it is better to use .com
  • For local business, select two characters country code domain like .in or .nz.
  • It is better to use the keyword related domain which will be helpful for your business.
  • Consider the name of the competitors.
  • The domain name should not have more than 15 characters.

There are many web hosting and domain name registration companies from where you can easily select your desired domain name. So, don’t waste your time and take the most suitable domain name for your business for the right online representation. For any confusion or question, we are here to help you. Please let us know by commenting on the below section and we will reply you as soon as possible.


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